Forbes Life Africa, the new quarterly magazine in the Forbes stable, will be distributed by On the Dot. It will take on a lighter, more graphic and striking, shorter and pithier style than the other magazines published by Forbes. Content between the two publications will not be duplicated to avoid competition and confusion between the two magazines.
“Forbes Life Africa is a lighter read than Forbes Africa and covers what is hot and happening in African lifestyle” says Ursula du Plessis, key account manager for the title at On the Dot. Forbes Life Africa will help deepen and widen the coverage of African business and culture. It will open up a new platform for debate and expression on the rich stories of everything, from lifestyle and sports, to the arts.
The magazine will be going on sale with 3 000 copies of the launch issue distributed nationally to major retailers.