Zee Entertainment Enterprises Limited (ZEEL) one of India’s leading television, media and entertainment companies, has announced the launch of an exciting new television channel, Zee World. The brand is the first of its kind showcasing world series, Bollywood movies, reality and food shows and more action packed content.
Zee World is customised channel experience for mainstream audiences in Africa and will be available from 3 February 2015 on DStv channel 166. With a strong worldwide presence, boasting over 33 channels which entertains 730+ million viewers across 169 countries, ZEEL first ventured into Africa 18 years ago as the brand’s first international territory. Its widely acclaimed flagship channel ZEE TV has been present on DStv since 1996 and Canal Plus since 2006.
“Zee World is the first offering from ZEE for mainstream viewers in Africa; there are many other channels planned for the near future,” says CEO for Africa, Harish Goyal.
Zee World will launch with four award winning series like Saloni, Laali, Married Again, The Promise and blockbuster Bollywood movies. The channel will also introduce other genres such as other world drama series, kids, food, reality and health shows before the end of the year 2015.
The channel promises dramatic and thrilling content which will be available in Sub Saharan Africa from 3 February 2015 on DStv Premium, Extra, Compact and Family pack in South Africa and the Access pack within the rest of Africa. It would also be available on the MultiChoice Digital Terrestrial Television (DTT) GO TV platform.