Dissecting the LSM 7-10 market
May 17, 2023
RIP legendary ad man
February 7, 2024
Picture this!
March 28, 2024
What to do about newsroom burnout?
March 28, 2024
Prioritise client and team relationships
March 27, 2024
Brewer’s Droop had humble beginnings as a straightforward letter, sent to my existing and potential clients when I owned an advertising agency. About 80 in total. They were signed individually, using a fountain pen, and were distributed by a method called “the post” (which some people still remember fondly). On the 3rd June 1997, I sent out my first eMail letter, which was immediately dubbed “Brewer’s Droop” by the guys at JWT and the name stuck and it’s been called that ever since. The content emphasis has shifted slightly over the years and it’s less about the advertising and marketing industries and more about life in general these days. A kind of Grumpy Old Man’s Diary.
Twits, making themselves undesirable and unacceptable on the various social sites, appear to be on the increase – or is...
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