Katharine Liese Articles 4

Head of Strategy: MEC Group Johannesburg Area, South Africa. Marketing and Advertising. I am driven, motivated and passionate about media, channel and communication strategy. My primary objective is to drive full TTL development within both myself and my colleagues in order to prepare ourselves for the next evolution of world of work within media - with tighter margins, higher demands for cut through and a core drive to cut costs, our relevance and value will be redefined and I plan to be at the forefront of that redefinition.