Any business owner would love to have their business mentioned in the media. That is why many hire public relations agencies or have their own in-house PR professional. But if you need to do... Read more
A style guide is a document that is created by editors, managers, or producers to define how they want writers to write. It prescribes how employees should use grammar, tone, punctuation, sp... Read more
Content that elicits extreme positive or negative emotions gets your audience’s attention. Once you have their attention, it is easier to get them to share. According to an article in ... Read more
The internet is flooded with infographics. They are everywhere and they are cool. I have become an infographic hoarder. I can’t resist downloading them, and, judging by our page views and do... Read more
One of the reasons university students are so angry is because of the obsession by big business and media groups for only employing and promoting graduates. Somehow, it seems to have become... Read more
Writer’s Block. Been rolling the term around in my skull lately, think I’ve just about decided it’s wholly spurious. Some concept someone (probably not a writer) made up way back when that’s... Read more