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The Marketing Association of South Africa (MASA) has embarked on new research to find out what CEOs really think of ...
Read moreThe Marketing Research Foundation’s (MRF) new research initiative “has received resounding support from the majority of the country’s main advertisers”. ...
Read moreThe new marketing research initiative proposed by the bodies that make up the South African Audience Research Foundation (SAARF) "has ...
Read moreSince the demise of AMPS, marketers and media agencies have been left with a void in marketing research. But the ...
Read moreThe Marketing Association of South Africa (MA(SA)) is on a drive to revitalise its efforts to represent marketers. Michael Bratt ...
Read moreThe South African Audience Research Foundation is without a chairman of the board. The SAARF recently held a dramatic Annual ...
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