See if you can work this out: What do Pepsi, BIC pens, Shea Moisture and Nivea all have in common? If you said they have all fallen foul of the general public on social media, then you would... Read more
The Kendall Jenner/Pepsi debacle highlighted how quickly the public responds to faux marketing. The audience backlash to the advert elicited an almost instant apology from Pepsi, saying: “Cl... Read more