The 15th PAMRO meeting and All Africa Media Research Conference will take place from 25 – 28 August 2013 in Antananarivo, Madagascar at the Hotel Colbert. The theme this year is ‘Africa Rising: The Role of Media Audience Research in Emerging Markets’.
The conference start on Sunday, 25 August. Updates on media audience research activities from countries from all parts of Africa and the rest of the world will be given. Presentations will address a wide range of subjects such as Television audience research methodologies, as well as the measurement and status of Radio, Print, Internet and Outdoor in Africa
Speakers from Ghana, Kenya, Nigeria, Switzerland, the UK, Hong Kong, Singapore and South Africa have been secured so far. They are inter alia:
Amelia Richards, Client Service Director: Media, Ask Afrika (Pty) Ltd, South Africa
Andrez Suski, Head of Media Solutions, Millward Brown Africa & Middle East
Charles Forster, Managing Director, Millward Brown Africa & Middle East
Craig Johnson, Managing Director Media and Candice Ulrich, Head: TV Panel and Data Integrity, Nielsen South Africa
Dwight Watson, Managing Director, Nielsen Africa, Craig Johnson, Managing Director, Nielsen Media and Candice Ulrich, Data Acquisition Lead, TAMS, Nielsen South Africa
Heather Kennedy, VP: Marketing, Top TV, South Africa
Jana Kuncova, Mediaresearch.cz
Jennie Beck, Global Director, Kantar Media, UK
Joe Hall, Senior Manager, Business Insights, BBC Global News, UK
Joe Otin, MediaCT Director, Ipsos Synovate Pan-Africa, Kenya
Keld Nielsen, Global Business Development Director and Laurence Chausson, International Marketing Director, Kantar Media Audiences, UK
Leendert van Meeram, General Manager, Intomart GfK, Netherlands
Mike Broom, Panel Services Africa, South Africa and Olayiwola Afolabi, Media Planning Services, Nigeria
Oresti Patricios, CEO, Ornicogroup, South Africa
Peter Masson, Partner, Bucknull & Masson, UK
Renata Uhlarikova, International Business Development Director, Kantar Media, UK
Riaan Manser, Solo Adventurer, Public Speaker, Author
For information about previous conferences please log onto www.pamro.org for further details.