TheMediaOnline’s latest news on online and interactive media.
When mobile stats predict that more consumers will access the Web from their mobile devices rather than PCs in the next decade, it is countries like Indonesia that will be driving those tren... Read more
Tomorrow, on April 1, the Consumer Protection Act comes into play. Western Cape Minister of Economic Development and Tourism, Alan Winde, said, the “Consumer Protection Act will radica... Read more
Materialism helps explain the consumer behaviour of youth. They are interested in new products and more responsive to advertising and promotional efforts. Their parents view them as more exp... Read more
I asked a colleague the other day, “What is Foursquare?” and his answer was 16! Great sense of humour I said, that answer should make you our honouree mayor. For the uninitiated, Foursquare... Read more
South African organisations have for some time inhabited a data protection law haven. Whilst the right to privacy is enshrined in the Constitution of South Africa, legislation that gives pra... Read more
In South Africa, we work in an Opt Out regimen as per legislation and that means, in essence, that brands can contact the consumers with the strict proviso that the consumers are not listed... Read more
