Advertising

Caryn Gootkin overanalyses adverts in an information leaflet that fell out of a magazine she was reading one Saturday afternoon....

On November 4, 2010 Caxton complained to the Advertising Standards Authority of South Africa (ASA) that a sales presentation brochure...

Tried and tested marketing practises of narrowly defining and targeting potential customers needs a radical rethink, writes Warren Moss at...

Last year, Caxton submitted  a number of complaints to the ASA regarding a Shoppers Friend advertising brochure circulated within the...

Ambient advertising has reached new heights in the fight to protect endangered animals. Embattled game farmers are selling advertising rights...

Eskom has come up with a novel way of educating people on the issue of solar power. With the help...