The most challenging and rewarding experiences Cheryl Dube has had is the work she’s completed on global brands. Here are some of the critical lessons she’s learnt along the way. Read more
In a world saturated with content, we need to make sure that our message (big or small) draws the consumer in. After all, brands no longer have the control or power. Read more
The driving force in the media industry is talent. Human capital, the maverick streak, quirkiness, team spirit and chutzpah are the fuel that drives the industry. Read more
To check in on how consumers are feeling, Kantar’s Barometer revisited consumer attitudes, habits and expectations in light of the ongoing pandemic. Read more
Covid-19 has sped up the world and if you have been ignoring this warning up until now, you and your brand will soon be left in the dust – irrelevant, forgettable and replaceable. Read more
It’s June, which means that LinkedIn has turned into a collage of rainbows as brands and organisations adjust their logos and corporate identity to celebrate Pride Month. I have recently com... Read more
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