Browse the media news articles below to get the inside scoop on the magazine industry.
Publishers have to deliver reader value, develop new revenue sources, and stop thinking simply in terms of print in order to stay relevant in a multi-platform world. At first glance, the leg... Read more
Ten years ago, I bought a magazine and read it and that contributed to its sales and measures used by marketers and agencies. Editorial and sales teams had one deadline to worry about before... Read more
Luxury cars, alcohol flowing and the glamorous backdrop of The Shed at Steyn City – the Afropolitan certainly knows how to party! Afropolitan Magazine celebrated its 50th issue in styl... Read more
It’s been a tough time for the publishing industry, with a number of titles shutting up shop, but a few have managed to grow. In another year of carnage for publishers, picking the top perfo... Read more
AutoTrader, the company that connects sellers and buyers of vehicles, has decided to close its magazine, which has been the cornerstone of its business for the past 25 years. Michael Bratt s... Read more
Crafted storytelling remains pivotal to capturing the hearts and minds of readers. And it will remain a driving force in 2017. For publishers working in the content marketing sphere, it is... Read more
