This is TheMediaOnline’s in brief section, containing the latest news about South African media.
How do we value media? What is the value proposition that it carries? Is it readership or viewership? Is it the income of the audience? Is it audience reach? Is it the cost of operations for... Read more
Are we treating women in our media industry fairly? I mean women of diverse backgrounds as well. Are we listening to the cries of womandla? Read more
Brands that fail to understand the value of authenticity for the highly sceptical Gen Z will rapidly come up short, not least because this generation knows their power and are not shy to use... Read more
The question is, how can we talk benefits of 4IR if we are leaving half of South Africa behind, in particular our youth for whom access to internet can create education, training and job opp... Read more
Ads24 is offering a dedicated platform for the distribution of quality content that can increase the reach of a brand’s messaging and add long-term value to more traditional advertising effo... Read more
Visit some African countries and it's difficult, so to speak, to see the wood for the South African brands. Zambia is a case in point. Read more
