Whether you choose to be exclusively online or to satisfy various markets, there’s no doubt that, for now at least, both traditionality and modernity are here to stay. Read more
The local influencer marketing landscape has transformed significantly from the early days of simple product mentions and celebrity endorsements. Read more
Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become the first trillion-dollar brand. Read more
When you apply for a job, one of the main aims is to differentiate yourself from other candidates. Getting noticed by recruiters and employers using online recruitment platforms is crucial. Read more
Kantar announced South Africa’s Top 20 List of Most Liked Ads for 2021 on Friday. FCB Joburg dominated the line-up with five proudly South African television commercials. Read more
Maintaining trust is critical, as once lost it becomes very hard to win back – a lapse by a media house can cast doubt over the whole industry. Read more
