TheMediaOnline’s latest news on online and interactive media.
Streaming is changing the world of TV viewing. But, unfortunately for the advertising world, the vast majority of this viewing is ad-free... for now. Read more
This iconic song from the American rock group, R.E.M. so aptly depicts the global upheaval we are currently experiencing. The Covid-19 pandemic has unquestionably ended the world as we knew... Read more
Organisations must take stock of where they are in their digital maturity journey. This allows them to determine where they’re at in the present, so that they can define where they want to g... Read more
Digital newsletters not only provide marketers the opportunity to access audiences, but also can enable ecommerce transactions to enable a more complete client commercial journey. Read more
It’s Ayanda Thabethe’s birthday today – and she’s introducing her twin, iYANDA… Read more
One sign of a healthy organisation is that data is used to dispel ego and to correctly drive decisions. When you rely on gut instincts, ego too often is allowed to get in the way. Read more
