Digital
TheMediaOnline's latest news on online and interactive media.
Why short, vertical dramas are changing how – and what – South Africans watch
Micro-dramas are booming on mobileBite-sized vertical dramas are thriving as audiences embrace swipeable, phone-first storytelling. South Africans watch with intentViewing...
Read moreDetails
Why Africa’s creative industries may be better prepared for AI than the global North
AI is dismantling traditional production barriers, shifting creative advantage away from scale, infrastructure, and budget toward agility, speed, and creative...
Read moreDetails
What are misfluencers and what can be done about false information online?
Misleading information online is often treated as a technical glitch, something that better algorithms or stricter moderation can fix. But...
Read moreDetails
TikTok’s popular microdramas shrink TV into bite‑sized chunks
TikTok’s PineDrama is driving the rise of scripted microdramas on mobile. Short, cliffhanger-style episodes are attracting millions of viewers. TikTok...
Read moreDetails
How AI and young tech talent are rewriting the small business playbook
SaaS platforms like Shopify, Xero, Wix and Yoco made digitisation affordable and accessible for SMMEs. Generative AI is now democratising...
Read moreDetails
Social video isn’t a tactic anymore…
Entertainment basics taught me to avoid three things: sex, religion and politics. And yet, here I am: Writing about a...
Read moreDetails
