With a booming events culture comes a more discerning audience and more competition. Planners need to keep their finger on the pulse to stand out and thrive. Read more
Oomph Africa!’s newest account win sees it handling full-integrated strategy for Diageo’s Spirits portfolio in Partner & Emerging Markets. Read more
The event business has boomed as a result of people offering up their opinions to create discourse and further ideas. But we rarely ask whether those sharing their opinions are credible...or... Read more
The 'Uberfication' of the events and activations staffing industry. Meet Peepz... Read more
Events are the in-thing right now, and there were no shortage of ones that The Media Online attended during 2018. Here's a recap of some of the most memorable ones. Read more
Stripping away all the outer layers to reach marketing's raw core is what next year's Nedbank IMC Conference is all about. And what a line-up of speakers they have planned. Read more
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