Initial discussions in SANEF have thrown up a number of possibilities to tackle the structural challenges posed by the dominance of Facebook/Google. Read more
The Competition Commission fears that if it does not come up with a regulatory framework a few companies could end up dominating the digital space in South Africa. Read more
Level 1 BEE media specialist agency, MediaHeads 360, has appointed creative solutions specialist, Melinda Jonsson. Read more
Sales and marketing are like siblings. They need and love each other, but they get on each other’s nerves and are naturally quite competitive with one another. Read more
We believe the status quo is there to be upset. It is our view that if you’re not disrupting, you’re conforming. If you’re conforming, you’re going unnoticed. Read more
James Bond 007 is probably one of the best examples of what a branded customer experience is all about, and marketers and brand owners can draw great lessons from 007. Read more
