MTV is launching a new Top 20 show compiled by using fan interactions with the week’s most popular global music videos from MTV’s own websites and apps, social media, and data from industry-leading music intelligence platform and Spotify subsidiary, The Echo Nest.
The Your MTV Top 20 is billed as the “world’s most comprehensive weekly music video chart and the only one ultimately determined by fan interaction via social and digital media”.
“Music videos are hotter than ever and fans have a huge appetite for them across MTV’s platforms,” said Bruce Gillmer, EVP, Music, Talent Programming and Events, Viacom International Media Networks (VIMN). “They’re also highly competitive via social media when demonstrating their allegiance to their favourite artists. Entry on to the Your MTV Top 20 chart will be gained through MTV’s ‘most played’ videos as programmed by our music and talent teams around the world. Your MTV Top 20 is a fantastic new vehicle for fans to interact with and view videos from MTV’s biggest global artists.”
Your MTV Top 20 is broadcast on DStv Channel 130. The chart will update every five minutes right up until the weekly online publish at midday U.S. time/ 17:00 UK time/18:00 CAT each Monday. The first weekly Your MTV Top 20 chart is now live.
