The Jupiter Drawing Room Cape Town has built the world’s first holographic-selfie booth, called The Holobooth.
Designed to tap into the selfie culture and using the insight that people love the ability of digital tech to shape their public image, The Holobooth is an innovative combination of existing tech which gives people a unique way to see themselves. It was developed from paper to prototype in just three weeks.
“As an agency that is more than two decades old, we are always striving to innovate and push the boundaries of creativity. ‘The Holobooth’ project was an opportunity for us to launch a world-first digital experience by showcasing our teams’ growing capabilities in digital design, production, and hardware and software development,” says Joanne Thomas, executive creative director of design at Jupiter CT.
The Holobooth, which was revealed at the Design Indaba Festival 2016, allows people to take a holographic selfie of their face and show it to their friends and family outside of the office, home or conference venue. It is a 1m x 2m x 2m portable video booth powered by hardware and software developed completely in-house.
How does The Holobooth work?
- Step into The Holobooth and follow the touchscreen prompts to record a 15 second selfie video.
- The Holobooth processes the recording into a unique format, uploads it to the web and sends a link to the holographic-selfie via SMS or email.
- Grab a viewing prism from the booth on the way out. You’ll need it to view your hologram selfie on your smartphone – preferably in a darkened room.
Delegates at this year’s DI festival experienced The Holobooth first hand with 410 hologram videos being generated in a 24-hour period. That’s 13.6 hours of real-time one-on-one engagement and 102 minutes of holographic content being created when you add it up.
With local and international requests streaming in, The Holobooth will live on at private and social events, as well as corporate engagements in the near future. For more information or to book
The Holobooth’, head to the website or email info@theholobooth.co.za.
