Ashleigh Wainstein started her career at an ICT company where she became head of operations and helped launch the company’s EduSmart platform, enabling educational institutions to maximise their productivity through information technology.

In 2013 she co-founded Social Places, a digital MarTech company specialising in location based marketing and reputation management. Wainstein is head of client services and assists clients with implementing comprehensive local strategies. Within four years the company has grown exponentially and is working with some of the country’s biggest franchises and brands such as Pepkor, McDonalds, Spur Group, Virgin Active, Kauai and Midas. Her mission and passion within the MarTech space and Social Places is to create custom digital eco-systems that enable businesses to integrate and adopt solutions that deliver tangible results and real ROI.