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Jerusha Raath leads Adspace Studio, the in-house commercial content agency for Media24 news — made up of a talented team of editors, designers, writers, videographers and strategists. Its mission is to partner with brands to produce engaging, informative, interactive content that appeals to our vast audience, while meeting your brand objectives. Winners of the Best Native Advertising/Branded Content Campaign four years in a row at WAN-IFRA's Digital Media Africa.
She holds an MBA from Wits Business School.
A multiple-award winner for digital publishing, Raath was chosen as one of 28 women globally for the 2018 class of Women Leaders in Digital Media (Poynter Institute, Florida, USA).
The Content Marketing Association estimates content marketing accounts for 20% of global marketing spend – and that’s set to increase.
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