Kate Letheren & Charmaine Glavas Articles 1

Dr Kate Letheren is a Post-doctoral research fellow at the QUT Business School. Prior to joining QUT, she spent time studying at Griffith University and also working in marketing roles on a consulting basis for a number of clients. She is an active researcher in the areas of consumer psychology and communications, with a specific focus on anthropomorphism, anthropomorphic tendency, spokes-characters and robotics. Dr Charmaine Glavas is an International Business Lecturer in the School of Advertising, Marketing and Public Relations, QUT Business School. Prior to joining QUT, Dr Glavas was the Discipline Leader of International Business at the University of the Sunshine Coast. Dr Glavas is an active researcher in the areas of small firm internationalization and international performance, international entrepreneurship, the influence of information communication technology on firm strategy, and next-generation entrepreneurship.

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