Matt Ramella is global VP of Strategy & Intelligence at Syncapse, a leader in enterprise social performance management for the world’s leading brands. At Syncapse, Matt is responsible for leveraging social data to help marketers better understand and connect with consumers to drive measurable business value. Prior to Syncapse, Matt led media, sponsorship and digital marketing at Anheuser-Busch InBev in Canada, where he was a catalyst for change across brand teams and AB InBev's global connections community. You can hear more from Matt on his blog at SocialStraightUp.com, or by connecting with him on Twitter.