Mike Broom
Marketing research innovator
Cape Town Area, South Africa

CEO
Panel Services Africa

B.Sc. In Maths & Applied Maths (UNISA), M. Com (University of Kwa Zulu Natal).
Advertising Bates and BBDO Research ending up at BBDO Cape
Lecturer in the Dept of Business Science at UCT
Mike has published in the South African Journal of Economics as well as having presented numerous conference papers.
Mike is a member of ESOMAR.

Specialties: Online research, panel research methodology, data investigation and dissemination, modelling