Natalie Wilson has over 20 years’ experience in the content marketing, publishing and digital media space, having worked with some of South Africa’s largest brands encompassing the FMCG, automotive, food, B2B and retail environment. She is passionate about driving innovative creative work, the power of content and the value of long term relationships with clients, teams and audiences. As MD, she is responsible for maintaining, developing and entrenching JBSA’s positioning, product offering and culture within the SA market, as well as supporting and delivering the digital growth strategy of the dentsu business.