Sifiso Falala, founder of Plus 94 research, was recently elected president of the Pan African Media Research Organisation. We put him in The Hotseat. Read more
New research from Student Village has revealed more information about Centennials, the new generation gaining increased attention after Millennials. Read more
The ES Products & Brands survey is important for media owners and marketers as it allows them to use this data for profiling – brand usage against media types. Read more
The whirlwind three-day PAMRO conference in Lagos served up a spicy mix of metadata, analytics, measurement and inspiration in line with the vibrant colours and flavours of its West African... Read more