Ten years ago, I bought a magazine and read it and that contributed to its sales and measures used by marketers and agencies. Editorial and sales teams had one deadline to worry about before... Read more
Following the recent release of the Audit Bureau of Circulation (ABC) report for the first quarter of 2015, the Associated Media Publishing (AMP) results across both print and digital showed... Read more
There is a highly relevant saying in the insurance industry – that you should “fail your failures fast”. This applies to the magazine sector in particular. We are all racing through ma... Read more
