The rise of digital companion shows and why your media brand needs it
Gone are the days when a TV show or channel could simply release new episodes of a show and just ...
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Tag: brands
Happy holidays! Enjoy all The Media magazine’s 2022 issues
The festive break has begun for many media people. It's been an exciting year for the sector, with more challenges ...
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Web3: a revolution – or a ‘marketing buzzword’?
The internet is an ever-evolving beast and we’re now into what is seen as its third major iteration: Web3. But ...
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Awards Wrap: Voices of the Year award winners, MarkLives’ #AdOfTheYear & Nahana on winning Transformation Award
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media ...
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Netflix show brings back Blockbuster, but some brands should stay dead
Netflix hopes viewers will emotionally engage with a story about a global brand in its death throes. But research reveals ...
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Media Moves: SA’s first interactive livestream mall launched, Epic Outdoor to launch giant billboard in 2023, DStv expands BBC Studios’ channel portfolio
The Media Online’s weekly round up of people, account and business moves in media.
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