The strategic imperative: in-house or out-sourced agencies?
An out-sourced specialist digital media agency (vs an in-house resource) may be the missing link for many South African brands, ...
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Tag: Meta
The dynamics that polarise us on social media are about to get worse
Meta founder and CEO Mark Zuckerberg has announced big changes in how the company addresses misinformation across Facebook, Instagram and ...
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A quick aside about fact-checking vs. critical thinking
Coming out of CES there was a lot of news, but the piece of news I found most surprising for ...
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The medium or the message?
Every marketer today can repeat in their sleep the Marshall McLuhan maxim ‘The medium is the message’. It’s widely taught ...
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Media Moves: Webfluential launches evolved platform to empower Africa’s creator economy, 5 Drive gets high, Financial Narrative launches International Agency Network
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: Webfluential launches ...
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How AI ‘answer’ engine Perplexity plans to collaborate with publishers
A number of significant deals between AI companies and publishers in the US and Europe were announced this summer, including ...
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