Retail media is growing fast. Standards are not
South Africa's retail media market is projected to have 13 formal retail media networks operating by the end of 2026, ...
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Tag: shopper marketing
WPP appointed global shopper marketing partner for Heineken
WPP has been selected by HEINEKEN as its global shopper marketing and commerce partner for the iconic Heineken brand portfolio, ...
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Just John says…
John Farquhar, editor-at-large at Wag the Dog, offers some insights into what’s going down in the media industry right now ...
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