![How bad writing can harm a brand’s image [Part 4] – a closer look at Standard Bank.](http://i1.wp.com/themediaonline.co.za/wp-content/uploads/2011/09/1a67ff5ef73631bc96e27d3d28894b67.jpeg?resize=190%2C122)
Caryn Gootkin warms up to her theme and highlights examples of sloppy and convoluted writing from Standard Bank’s online presence. My column about the merits (or otherwise) of Standard Bank’... Read more
LATEST NEWS
- Personalisation and automation: the next iteration of a communication legend
- Optimised DOOH campaigns ensure real return for clients
- Clare O’Neil is Primedia Group’s new chief operations officer
- Music In Africa releases report on SA music revenue streams
- Giving global beer brands an African heart – a lesson in branding
- Media business in Africa: Sometimes challenging, always rewarding
- African brand values achieve growth by leveraging digital transformation
- Ignore at your peril: How Africa’s AI and startup scene is getting ready to change the world
- Media Moves: Firous Osman new MD of Saatchi & Saatchi, Visionet launches at Cape Town International Airport, 1st For Women partners with Woodrock Animal Rescue to find forever homes for animals in need
- Why LGBTQ representation should be a priority for business and media
- The sun always shines on TV
Copyright © 2015 - 2019 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd.