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Home Communications Opinion

The penis picture, commercially speaking

by Sandra Gordon
May 22, 2012
in Opinion
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The penis picture, commercially speaking
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What a lift the hullabaloo has created for contemporary art in South Africa. Particularly for Brett Murray, whose work I am particularly fond of yet cannot afford. Now my chances of securing one of his pieces is more remote than ever. So if you happen to own some of his work hang on to it as the value is set to rocket.

Fully clothed members of the ANC will join ordinary South Africans in a rush to see the piece before it is forcibly removed by the military police. Even heavily disguised opposition party members will be enticed to view our President in all his glory; the glory conferred on him by the artist that is.

And Murray will not be the only beneficiary of this unexpected windfall for commercial art. Goodman Gallery’s Lisa Essers sounded suitably enraged when interviewed. Of course she should stand her ground. This is the best publicity the gallery has enjoyed since performance artist Stephen Cohen inserted a stick up his posterior at the opening of his show at Goodman Johannesburg.

Ms Esser is known not to miss a trick or two so expect the artwork to appear on mug mats, limited edition prints, wine bottle labels and various out of home media spaces. Personally I ‘m not sure my coffee mug would rest well, nor could I stomach a glass of Franschoek’s finest whilst viewing the spectacle If you have the stomach for it, get into line, before MOMA gets wind it.

Brett Murray and Goodman Gallery have done our struggling artists proud.

Sandra Gordon is the publisher of TheMediaOnline.

Tags: artBrett MurrayGoodman GalleryZumaZuma's penis

Sandra Gordon

Sandra Gordon is CEO of Stone Soup PR. Founded in 2002, Stone Soup South Africa is a 100% women-owned and managed boutique agency, specialising in bespoke public relations strategies and plans, communications, reputation management and events. Gordon was the founder of The Media magazine and The Media Online, selling Wag the Dog Publishers to Arena Holdings in 2019. She is deeply schooled in marketing, with experience in media, advertising, branding, communication, public relations and publishing (print and online), with many years of experience. She has served on numerous industry bodies.

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