The 2014 MOST Awards are going up in lights compliments of Continental Outdoor Media. MOST’s newly designed sheep created by the masterful cartoonist and creative, Steve Limbrick, are popping their heads up everywhere, on digital screens at the side of the road, online and in magazines.
Look out for the iconic sheep under the spotlight on Continental Outdoor Media’s eight digital roadside screens in their Ignite digital network and up on a Citilite billboard on Peter Place close to Brian road at the Coachman’s Crossing in Johannesburg.
The ‘Ignited’ sheep can be found on the corner of Republic and Braam Fischer, corner of Rivonia and Coombe, corner of Rivonia and South, corner of Rivonia and Protea, corner of Rivonia and Helling, corner of Katherine and Pinville, corner of William Nicol and Bryanston Drive, and on corner Rustenburg and Tana at the shopping centre.
“Continental Outdoor is pleased to provide the MOST Awards with Outdoor Advertising exposure on their Citilites and roadside digital network in the Sandton area to drive additional awareness of the awards and ticket sales,” says Lyn Jones, marketing manager at Continental Outdoor Media. “As a company we continually strive to provide excellent sales and marketing support, service and Out of Home insight, and are therefore very happy to endorse the recognition that Wag the Dog showcases with their awards tailored specifically to the advertising media industry.”
