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Home News Media Mecca

Gordon Patterson: Overwhelming reaction captured in words

by Sandra Gordon
July 27, 2016
in Media Mecca
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Gordon Patterson: Overwhelming reaction captured in words
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“The greatness of a man is not in how much wealth he acquires, but in his integrity and his ability to affect those around him positively” – Bob Marley

Who would have thought that a rasta and reggae music man could capture so succinctly what Gordon Patterson saw as his life mission. Not to say that he did not acquire wealth. He was more than smart enough to meld together his innate passion for life and his work in the media sector.

These tributes were fervently written (often through tears, always with a sore heart) by his work friends and colleagues. The written word is memorable, powerful and in this case cathartic to those who managed to condense their thoughts to paper.

My editor Glenda and I wished to create a small but significant collection in one place that can be referred to often by those who knew him and those in future that learn of his immense contribution.

We hope the tributes will be read by colleagues, friends and his grieving wife Sonja, brother Brian and family, for many years to come. The collection stands as testament to a man who will remain in our hearts and minds forever.

SG

Gordon was awarded the Shepherd Award, which is given to an individual who has made a selfless contribution to the media industry, at the 2015 MOST Awards. The Shepherd Award is Wag the Dog Publisher’s way of acknowledging an individual who has contributed a great deal for little reward.

Patterson had a wide range of hobbies and interests. He was a diving instructor, underwater photographer, keen nature lover and had a wolf, whom he describes as loyal and affectionate.

Here he talks about the award, and what it meant to him.

Tags: Gordon PattersonMOST! AwardsSandra GordonShepherd AwardThe Media Online tributeWag the Dog Publishers

Sandra Gordon

Sandra Gordon is CEO of Stone Soup PR. Founded in 2002, Stone Soup South Africa is a 100% women-owned and managed boutique agency, specialising in bespoke public relations strategies and plans, communications, reputation management and events. Gordon was the founder of The Media magazine and The Media Online, selling Wag the Dog Publishers to Arena Holdings in 2019. She is deeply schooled in marketing, with experience in media, advertising, branding, communication, public relations and publishing (print and online), with many years of experience. She has served on numerous industry bodies.

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