SMEs proliferate the trade media sector. Over the past decade only the strongest have survived, operating with a tight grip on costs, a realistic approach to revenue generation and strong fo... Read more
With the sector taking strain long before the disruption of the pandemic, magazine publishers have had to get creative in order to survive, and perhaps even thrive. Read more
It doesn’t take a rocket scientist to know that our economic state is dire and as a result, marketing budgets are tight. The situation is exacerbated by ongoing lockdown periods, and Covid-1... Read more
With print and online media under threat, publishers and broadcasters have turned to specialists to provide content in support of news teams. GroundUp fills that gap. Read more
A sombre mood has settled across the media sector as bad news hogs headlines. Fear of further restructuring and the inevitable retrenchments to follow have pushed anxiety levels to an all-ti... Read more