Digital publishers such as Swiss-based Ringier and US-publisher HuffPost have launched major initiatives in Africa that are already paying off. Read more
In early 2015, the editors of Men’s Health at Media24 in South Africa came up with a way to try to raise some mobile revenue. Essentially the plan was this: Take a popular page from their magazine about workouts and diet plans, expand it and build it into a mobile-first, payment-based service that anyone could […] Read more
Andreas Pfeiffer asked this question to participants attending Digital Media World at WAN-IFRA’s World Publishing Expo in Vienna. Pfeiffer was describing the basic motivation for so many publishers in their efforts to develop successful social media strategies. It’s no secret that vast amounts of both users and advertisers have ditched traditional news publishers in favour […] Read more
The first Digital Media Africa conference organised by WAN-IFRA got off to an exciting start Wednesday afternoon and was capped by the announcement of the winners of the inaugural Digital Media Africa Awards 2016 on Thursday evening. In total, about 360 industry delegates from more than 16 countries attended the three-day event at The Maslow […] Read more
Print publishers should use graphic design in addition to other tools to improve sustainability, says Pedro Matos, a design instructor and researcher at the Polytechnic Institute of Portalegre in Portugal. Publishers must also communicate their environmental efforts more effectively, he says. At WAN-IFRA’s World Publishing Expo in Vienna in October, Matos will speak during the Print World […] Read more
Churchill Otieno, managing editor for digital at NMG, will be the keynote speaker at WAN-IFRA’s upcoming Digital Media Africa conference, 28-30 September in Johannesburg, South Africa. In this email interview, Otieno discussed the group’s activities on digital platforms, their recent success with a major data journalism project, and his goals for this year. WAN-IFRA: As managing […] Read more
