Dissecting the LSM 7-10 market
May 17, 2023
WATCH: Chasing the Sun 2 spoof goes viral
March 22, 2024
The evolution of sports media
April 26, 2024
Past, present, future
April 26, 2024
What Generation Z wants from brands in 2024
April 25, 2024
Gordon Geldenhuys is an Online Reputation Management product manager currently heading up the Online Reputation Management division of Acceleration Media, a strategic digital marketing consultancy and Radian6 Authorised Reseller. He is responsible for developing online reputation management strategies and facilitating the licensing of Radian6 to companies in South Africa. Radian6 is a social media monitoring, intelligence and engagement platform, helping brands to look after their online reputation and to craft and execute strategies and tactics in response to the conversations that customers and influencers are having.
Gordon has worked in the digital environment for the past five years with experience in online marketing, search, social marketing and analytics. He is qualified as a Google Advertising Professional and holds a Google Analytics Individual Qualification. Gordon also holds a Bachelor of Commerce in Marketing Management from Rand Afrikaans University (today known as University of Johannesburg).
One of the most important things to get right in your social media monitoring strategy is to track the correct...
A growing number of consumers are turning to social media as their first point of contact when they have a...
Social media occupies a central role in today’s brand/consumer interaction space. Yet many brands rush into social media without putting...
The Millennial Generation – people born between roughly 1980 and the early 2000s – have entered the workforce and started...
Facebook is becoming an increasingly important part of the marketing mix for South African brands, with many organisations investing heavily...
If you’re a traditional marketer working for an established brand, social media may seem like uncharted territory. It is a...
The Media Online is the definitive online point of reference for South Africa’s media industry offering relevant, focused and topical news on the media sector. We deliver up-to-date industry insights, guest columns, case studies, content from local and global contributors, news, views and interviews on a daily basis as well as providing an online home for The Media magazine’s content, which is posted on a monthly basis.
Editor: Glenda Nevill
glenda.nevill@cybersmart.co.za
Sales and Advertising:
Tarin-Lee Watts
wattst@arena.africa
Download our rate card
Copyright © 2015 - 2023 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd