Laura Thomas is founder and managing partner of Salt & Candy Agency. She is a serial entrepreneur having set up and led numerous successful business over the last 10 years, but is probably most famous for founding the cutting edge design and creative agency, Salt&Candy in the twenty-tens. Leveraging her global experience of working with blue-chip clients such as SABMiller, Coca-Cola, HBO, Sky and British Airways, Salt&Candy has become known around the world for digitally savvy, agile, edgy campaigns that focus relentlessly on business outcomes and a pathological desire for true retail conversion.