Makgotso Sekete is a Media Strategist and Account Manager at The MediaShop. She handles media strategy, segmentation and ensures that the targeted consumer is reached and converted. She is an experienced facilitator with a demonstrated history of working in the media industry. Skilled in Broadcasting, Television, Advertising, Media Production, Journalism and Radio Broadcasting. Strong operations professional graduated from VEGA-The Brand Communications School.
Digital marketing in South Africa has increased at a rate of 35% and certain trends have increased in popularity which will have to be taken into account such as 'Black Twitter', for example. Read more