Mark Bannerman Articles 4
Founded in 1989, MicroStrategy is a leading provider of enterprise software platforms for business intelligence (BI), mobile intelligence, and social intelligence applications. MicroStrategy's BI platform enables leading organizations worldwide to analyze the vast amounts of data stored across their enterprises to make better business decisions.
Full closed loop business intelligence (BI) functionality across mobile and social networks has now become feasible, allowing enterprise BI to deliver even greater business value, says Mark Bannerman. MicroStrategy, at the cutting edge of business intelligence solution development, now makes full use of interactive closed loop capabilities to deliver even greater value from the data […] Read more
In this information age, the businesses that have the best relationship with their data are the businesses most likely to succeed, writes Mark Bannerman. And over a very short space of time as the amount of data has grown exponentially and the ability to access information becomes more urgent, this relationship between businesses and data […] Read more
This was the year of big data. In the last two to three years we have accumulated more data than ever before. This provides both a challenge and an opportunity for companies, and the ones who get it right fastest are going to lead the pack. There are three trends related to this growth in […] Read more
As brand warriors battle it out on the social media platform for consumer favour, ‘Like’ has shed its identity as a plain old verb in the English dictionary to become a sought after means of creating a following of potential brand champions – and buyers. Social media is definitely one of the biggest trends of […] Read more