For newspaper publishers, striking gold in the digital realm in 2017 means so much more than just a slick new website or improved page views. Today’s online readers want engagement, personalisation and specialised content that can’t be found anywhere else. The task of developing new and effective digital plans of action may seem like a […] Read more
As far as the future is concerned, newspapers looking for a one-size-fits-all solution for revenue generation will come up empty handed. The most effective recipe for success will stem from a concoction of varying methods as well as a dramatic shift in mentality at every level of a newspaper. By now, to expect anything else […] Read more
