Bra Willy Seyama is founder & chief explorations officer of eNitiate – a Pan African data-driven digital content marketing solutions company that has been in operation for more than 13 years. He is also one of the founding members of BANA. Bra Willy is better known for his love for analysing digital data coming up with useful insights and publishing them in the eNitiate blog, which can be found on this link: https://enitiate.solutions/blog/