It’s now well-established that customer communication is vital to the success of any business. But it can only play that role if it meets the wants and needs of the consumers receiving it. Read more
One of the most shockingly bad public relations case histories ever developed over the past few days courtesy of Britain’s Prince Andrew. The Duke of York’s interview with the BBC, in... Read more
I get the feeling that the media does not play a particularly important role in Cyril Ramaphosa’s life. Which is a pity... Read more
The aim is to work closely with trusted clients to identify real-world commercial problems, and to test digital solutions to address these. Read more
All too often business executives do not get to interact with editors and journalists on a more senior level and in an in-depth manner. Read more
PR increases SEO and helps you rank better on Google, making it easier for people to find your business. This results in more leads, an opportunity to acquire talent, and also increase the b... Read more
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