[PRESS OFFICE] Arc Interactive won the award for Small Agency of the Year at the prestigious New Generation Social and Digital Media Awards. Read more
[PRESS OFFICE] A higher engagement rate – which is what nano-influencers bring – can be an effective marketing strategy for your business. Read more
[PRESS OFFICE] Fast food is big business in South Africa, in fact, it’s one of the fastest growing sectors and one of the largest contributors towards franchise turnovers and opportunities. Read more
[PRESS OFFICE] With Father’s Day being the next major seasonal event for marketers, brands and researchers to consider, we’re taking a look at new insights into the “dad” market, how i... Read more
[PRESS OFFICE] The Living Standards Measure (LSM) is a segmentation tool widely used since the 80s. Recently though, there’s been growing criticism surrounding its accuracy and relevan... Read more
[PRESS OFFICE] A growing number of people expect businesses to be socially responsible, or at least show some awareness of issues that plague them and the world at large, writes Sizakele Nen... Read more
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