The year began with much excited hype about how 2015 was going to be the Year of Cinema. We were assured that there was a lavish feast of luscious titles lined up for the movie-going audienc... Read more
The answer is a resounding, YES! This year is simply going to be huge. Titles such as Fifty Shades of Grey, Jurassic World, Jupiter Ascending, Maze Runner, Avengers: Age of Ultron, the final... Read more
Radio has been a historic communication platform, starting as far back as the 1950s with Mono signal and then moving on to the current FM and Stereo. The medium has now been revolutionised o... Read more
An abundance of evidence has shown a solid and undeniable fact: cinema advertising is highly effective in the advertising media mix. By analysing South Africa’s MovieMinds and collating the... Read more
