News
Browse the latest news articles from The Media Online.
Where are you losing sales?
Strong media performance does not always translate into sales growth The biggest issue may be demand leakage, not demand generation ...
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From reach to results: How South African media is changing
Media fragmentation is reshaping South Africa, making relevance and engagement more important than reach. Commerce-led media is a major opportunity,...
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Awards wrap: 2026 Content Creator Awards nominees announced as Samsung Galaxy joins as headline sponsor, Andrea Quaye is Bookmark Awards’ Marketer of the Year, Eco-Logic Award finalists reshaping South Africa’s future
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media....
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Premium brands have a distinction problem
Premium brands have a distinction problem, not a quality problem. Quality is now expected, making differentiation harder. Distinctiveness supports premium...
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Women’s voices double in South African news, but gaps remain
Women’s share of South African news sources has doubled, from 19% in 2003 to 40% in 2026. South Africa ranks...
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Philipstown WireCar dominates Bookmarks as Accenture Song and Ogilvy tie for top agency prize
Digital Brand of the Year: Philipstown WireCar Foundation won the top digital brand honour at the 2026 Bookmark Awards. Top...
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