Carat | The Media Online

Exclusive: SCOPEN Ratings reveals South Africa’s top media agencies

Posted By: Glenda Nevillon: June 09, 2020In: News

SCOPEN and the Independent Agency Search & Selection Company (IAS) have launched SCOPEN Rating, which has revealed South Africa's top media agencies. Read more

The human connection: does the art of media planning need to be revived?

Posted By: Britta Reidon: November 18, 2019In: Media agency

With data and automation playing a key role in modern media agencies, has media planning lost its human connection? Read more

World of Media: Amazon promises greener footprint, Carat wins big, a third of US advertisers have changed agencies over transparency issues

Posted By: Glenda Nevill & Michael Bratton: September 20, 2019In: News

World of Media, The Media Online’s weekly wrap of need-to-know global media news. Read more

And this year’s award goes to… our MOST amazing sponsors

Posted By: TMO Reporteron: June 05, 2019In: Awards, MOST Awards, Wag the Dog Press

Preparations for the 11th MOST Awards have shifted up a gear and sponsorships are being snapped up faster than ever before. The annual event, which takes place on 10 September 2019 at The Wa... Read more

Differing standards for large and start-up agencies?

Posted By: Michael Bratton: March 01, 2019In: Media agency

Are larger, more established media agencies treated more leniently by clients, while smaller, start-up ones are held to a higher standard? The industry weighs in. Read more