The future of commerce lives in the scroll
Brands have long treated social media as a channel for distribution, a place to push content and acquire attention. But ...
Read moreDetails
Tag: commerce
Consumers are apathetic as the state of brand engagement on- and offline disappoints
Online engagement has grown significantly over the years as more consumers chose digital options to buy groceries, medication and clothing, ...
Read moreDetails
Consumer, enterprise or industrial? The three main ways we are using the ‘metaverse’ explained
The metaverse is still a work in progress, or, as the man who coined the term 30 years ago says, ...
Read moreDetails
The changing face of e-commerce for South African retailers
Online shopping in South Africa is rising rapidly, with data released by World Wide Worx and Mastercard indicating that the ...
Read moreDetails
Valentine’s Day: the pressures of shopping for romance
If you do choose to partake in the annual celebration, deciding on the right Valentine’s Day gift can be confusing. ...
Read moreDetails
Don’t get left behind: How the fast-food industry adapted to survive
Brands in South Africa continue to find inventive ways of weathering the storm to survive.
Read moreDetails
