Digital audio advertising in 2019 made some significant inroads in the South African market, and 2020 will be no exception. We’ll see this audio format accelerate even more. Read more
Flighting a traditional ad for radio or television has stopped having the significant impact it once had. As a result, most marketers and brand ambassadors are turning to ‘new’ media. Read more
Tech is important, but equally so is content that connects with the audience as effectively as the technology does on their devices Read more
An event, hosted by the CliffCentral team, highlighted the power of podcasting and the value of audiences who listen to this on-demand audio. Read more
Massiv Metro caused quite a stir in the radio space when it launched at the beginning of May. A product of Massiv Media, and DJ Sbu and his team, the in-taxi commuter radio station’s S... Read more
At a glittering launch party at The Shed at Steyn City, Tbo Touch unveiled what he referred to as the “future of radio” and “the thing that will save radio”, TouchHD. Michael Bratt attended... Read more
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